Jamshop Pty Ltd.

About

At Jamshop we get customers. Which means we firstly understand them and then we go out and get them with our ideas. Get it?

Story

We believe the secret of effective communication is listening, not talking. If our audiences don’t understand the messages we send and do not react appropriately, it is our problem, not theirs. We have a process called ‘Great Conversations’ that pre-tests alternative ways of saying the same thing to find the thoughts and language that generate the best response among the largest number of people.

We believe in the law of creative economy. The value of creativity and clever ideas is that they get noticed. They get talked about and remembered. The stronger and bolder the idea the less you need to spend on showing it to people. Awareness or responsiveness is a function of ‘share of voice’ (how much you spend on media) to the power of the creative idea.